Discover more from Perspectives with Darel Long
James O'Keefe should go for profit and leave 501(c)
Based on an internal memo, O’Keefe is taking “a few weeks of well-deserved” time off, and his future is in doubt.
Investigative Journalist and founder of Project Veritas, James O’Keefe, is now on leave until the board of directors decides his fate.
A leaked memo from inside Project Veritas from Executive director Daniel Strack provides O’Keefe would take “A few weeks of well-deserved PTO. “
In my opinion, James O’Keefe should have complete control of his future, and a non-profit limits his creative pulse for exposing the truth, and indeed, he is aware of both points.
It’s time for Mr. O’Keefe to take his actions to the next level and dump Project Veritas, take his most trusted staff with him, and start anew.
The executive director Daniel Strack is virtually unknown to the supporters of Project Veritas, and the following was verified by Ingelligencer:
Through a Project Veritas spokesman, Strack later released a statement on behalf of the organization. “Like all newsrooms at this stage, the Project Veritas Board of Directors and Management are constantly evaluating the best path forward for the organization,” the statement read in part. It did not directly address questions about O’Keefe’s employment status. “There are 65 plus employees at Project Veritas dedicated to continuing the mission to expose corruption, dishonesty, waste, fraud, and other misconduct in public and private institutions,” the statement read. “To our supporters: We hear you, we care about you, and we will never give up.
Project Veritas has broken many valuable new stories which the mainstream media refuses to investigate, with the more recent about gain-of-function and other gene therapy stories.
We should remind ourselves that there are hardly any natural coincidences; O’Keefe’s release of valuable information about Pfizer and the internal conflict at Veritas are likely not coincidences.
A General View of Companies
Small to large newsrooms are often promoted by news reporters, while others are branded by names such as radio or podcast hosts with big names. Joe Rogan and Alex Jones are examples, to name a few.
Media sources favor a business identity, such as an LLC, S-Corps, C-Corps, nonprofits, and more. Most minor to large companies have a board of advisors, and many use a small committee, named a steering committee, which is usually tasked to navigate a specific small objective.
Based on the Project Veritas donation page, they are a 501(c)(3), and most use this model to allow subscribers to deduct from the donor’s taxes. This entity also exempts most companies from paying federal income tax.
There are many advantages and disadvantages, and Louise Gaille at Vittana.org posts an informative article titled: 21 Advantages and Disadvantages of Non-Profit Organizations.
The Project Veritas Coup
While Project Veritas is the creation of Mr. O’Keefe, the structure of a 501(c)(3) provides little protection from an internal coup attempt, as the Twitter feed mentions above. Most likely, the Coup attempt was planned to end the voice of Project Veritas, yet Project Veritas is recognized in the marketplace as James O’Keefe.
We just found out a no-name member of the Project Veritas team, the executive director Daniel Strack, is calling the shots on a possible permanent departure for O’Keefe.
What are James O’Keefe’s Options?
We realize he has limited options. He could fight the board of directors. Honestly, he has a legal position to protect his name and venture. In the marketplace, he has to fight to some degree, and if he doesn’t, future legal cases brought against O’Keefe can weaken his position if he doesn’t oppose wrongdoing held against him in the marketplace.
What about the Non-Compete Clause Potentially Signed by O’Keefe?
At this point, knowing the proper direction for O’Keefe is unknown. We have no public knowledge of any non-complete signed by O’Keefe, which may address his creative future outside Project Veritas.
Most non-compete clauses enforce a limit or term-eliminating competition from a departing member for a certain period. This often carries significant financial penalties if the clause is broken.
O’Keefe likely signed a non-compete clause, and if the coup attempt can be challenged, perhaps a legal proceeding can occur to extinguish this part of the legal agreement.
By now, small and large media are making offers to O’Keefe.
By now, the media are making offers and talking to O’Keefe about making a deal to house his creative efforts.
In my opinion, O’Keefe should go it alone.
If O’Keefe’s non-compete clause can be challenged or holds little value, O’Keefe should move forward as an LLC, or some other business identity, with fewer limitations placed by a non-profit. In most cases, Non-profits are also used to gain the trust of those donating funds, and in James O’Keefe’s case, donors trust O’Keefe with donations and are most likely ready to fund his future directly,
O’Keefe should hire his most trusted sources at Project Veritas
Taking the above action will implode Project Veritas’s revenue, but James O’Keefe’s creativity remains the victor.
James O’Keefe should follow the model of Libsofticktok.com
O’Keefe should establish a custom domain of his choice at Substack, allowing him to own his own domain. Even though the URL is listed as, the libs of the TikTok site are hosted on Substack. Once he’s live on the platform, he can easily set up free and paid subscriptions.
Of course, he should choose a business entity that provides flexibility, such as an LLC or other options.
Similarly, I’ve created my custom domain to help parents overcome Parental Alienation. Mine is listed as: Overcome Parental Alienation.
This action allows me to own my domain registered elsewhere and use the Substack platform for additional advantage.
You are currently reading my first newsletter titled: Darel Long’s Pronouncement, and I write in support of Life, Liberty, and Freedom.
O’Keefe is a creative force who is an influential voice. He should not be forced to accept dictates counter to his vision.
Thanks for reading Darel Long's Pronouncement ! Subscribe for free to receive new posts and support my work